After more than 75 years of successful company history, the Mabanaft group is repositioning itself. Through a comprehensive rebranding, the group of companies emphasizes its transformation into a future-oriented energy provider, placing an even greater focus on customer orientation, innovations for the energy transition, and progress at the core of its business.
Jonathan Perkins, CEO of MB Energy*, explains: “Our new brand marks an exciting new chapter- more than just a name or logo, it stands as a strong symbol of our commitment to a secure, future-ready energy supply. Building on our deep roots in Germany and decades of proven expertise in Europe and beyond, our flexible energy solutions and storage infrastructure, ensures we can reliably serve our customers today while being well placed as their needs evolve. With this bold step forward, we are confidently shaping the future of our company and the markets we serve.”
The Mabanaft group has been successfully operating under more than 50 different brands for many years and will now unify all individual brands under the MB Energy logo, including the brand “Oiltanking Germany, Hungary and Denmark” as “enport – by MB Energy”. The group is coming together and evolving into an even stronger, customer-focused provider of energy solutions for today and tomorrow. The new brand identity reflects this transformation and highlights the company’s core competencies: reliable and forward-looking energy supply with tailored solutions for both retail and business customers, as well as decentralized storage solutions.
Decentralized energy supply plays a crucial role in the energy transition and energy security. Through the storage systems of Oiltanking Deutschland GmbH & Co. KG operating under the new brand enport - by MB Energy** and its extensive experience in energy and fuel trading, MB Energy group ensures stable energy supply and distribution. In doing so, the group of companies actively contributes to energy security and supports industries, businesses, and households with tailored energy solutions, including forward-looking, lower-carbon options.
Rising player in the energy sector
With its new brand identity, MB Energy group positions itself as a rising player in the energy sector, combining tradition with innovation. The company group remains true to its Hanseatic roots while embracing cutting-edge technologies to pave the way for the future.
André Cardoso, SVP Sales & Marketing of MB Energy*, says: "With the new brand, we are combining our strengths to reliably and comprehensively supply our customers with energy today and in the future. I am proud to see how our company is coming together even more closely to shape the future of energy supply," says.
Jonathan Perkins, CEO of MB Energy*, adds: “We have a history spanning over 75 years that we are proud of, and our focus is firmly on the future - on ensuring a secure energy supply that is future oriented.”
MB Energy will present itself with a new logo, fresh design, and a clear vision for the future. The new brand identity will be reflected across all communication channels, emphasizing the company’s commitment to secure and sustainable energy supply worldwide.
Within the corporate group, the brands Oiltanking Deutschland, Hungary, and Denmark will use the brand "enport – by MB Energy” and the entities will be renamed accordingly.
In the next phase of the rebranding, the company WESTFA and the individual companies within the Petronord Group, will follow accordingly to the new brand MB Energy.
*At the time of publication of this press release, the company is legally known as Mabanaft GmbH & Co. KG and will soon be named MB Energy Holding GmbH & Co. KG, therefore hereinafter referred to as MB Energy).
**soon enport GmbH & Co. KG, therefore hereinafter referred to as enport GmbH & Co. KG)
About MB Energy
MB Energy, founded in 1947 and headquartered in Hamburg, is an independent, integrated energy company with operations across Europe, the United States, and Singapore. The company engages in the import, storage, distribution, and marketing of petroleum products, LPG, chemicals, and biofuels. With decades of industry experience and forward-looking approach, MB Energy plays an active role in the global energy landscape and supports the transition to lower emissions fuels through the development and provision of future-oriented alternatives.
About enport by MB Energy
Since 1972, enport by MB Energy has been a key player in tank storage logistics and ranks among the largest independent providers of tank terminal storage and infrastructure in Germany. enport owns and operates 13 terminals across Germany, Denmark and Hungary, offering a total storage capacity of 2.9 million cubic metres (cbm). With a strong regional presence and decades of operational expertise, enport contributes to the secure and efficient handling of energy products and chemicals in Europe.